from scdigest.com
Lego is one of the most iconic brands not only in the toy category, but in consumer products generally. So much so that its connectable construction blocks were named “toy of the 20th century” by Fortune magazine.
But that didn’t guarantee financial success. In fact, in a very interesting case study in the Strategy + Business magazine from consulting company Booz Allen, it turns out supply chain complexity and dated processes almost killed the company earlier this decade – and that a subsequent supply chain transformation helped turn the company and the bottom line around.
