Lots of people will tell you that well-oiled supply chain operations can bolster the bottom line. Ed Huller may be the first to suggest they can give the top line a boost as well.
It’s probably no surprise that the new chairman of the Council of Supply Chain Management Professionals’ board of directors considers supply chain management to be strategic. Or that he’s a tireless advocate for the profession. But Edward Huller’s views on what could be called the supply chain opportunity set him apart from crowd. Logistics and supply chain excellence represents more than an opportunity to improve the bottom line, he says. It offers a huge opportunity to enhance the top line—sales and revenue growth—as well.