Did IT work? Service was paramount when enhancing supply chain

from ft.com

Constant investment in technology is vital for electronics component distributor Premier Farnell, a growing business with a mission to deliver industry-leading customer service.

The FTSE-250 company, which supplies electronic components, in North America, Europe and Asia, has a demanding group of valuable customers who need to know swiftly and accurately when their order will be shipped.

Most of them are design engineers building prototypes of high-tech goods, working for manufacturers of a wide range of equipment.

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