Supply-chain management is now at centre stage in modern company strategy.
The reasons are many but the message is clear: in a global economy, competition is not between individual companies, but between supply chains.
“Co-opertition” – the co-operation of competitors to achieve a shared goal – is the new watchword. Supply chains can be vast, spanning continents and binding adversaries into precarious alliances. Unless you can optimise your position in a complex web of clients and suppliers, your business will suffer. Supply-chain management is the new frontier for forward-thinking CEOs seeking a decisive edge.